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December 3, 2008

Retail Info Systems News, Kiplinger, MediaPost’s Marketing Daily, and FuelNet Monthly pick up on the latest edition of The Point: Capitalizing on the New
Frugal Mindset

This month’s The Point on the new frugal mindset of the customer couldn’t be more timely as we move into the holiday season. Our own Barbara Apple Sullivan outlines in Retail Info Systems News, Kiplinger, MediaPost’s Marketing Daily, and FuelNet Monthly some of the principles required to help make your customer’s tough decisions a little easier.

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