About
Brand is earned.Brand is earned.
Sullivan is a brand agency based in New York City.
We build brands and connect them to their audiences at key moments in the customer journey through integrated marketing, design and digital experiences with a specialty in technology, financial services, higher education, and lifestyle.
helping brands engage since1990
7 top 20 universities have built & activated brands with us
$1.3Thas been raised by our not-for-profit clients
25K+financial advisors’ offices across the U.S. have engaged with our work
select clients.
Technology
Financial Services
- American Express
- Ameriprise
- AXA Equitable
- Bank of America
- BlackRock
- Capital Group
- Charles Schwab
- Citi
- Columbia Threadneedle
- Deutsche Bank
- Fidelity
- First Data
- Goldman Sachs
- iCapital
- Insight Partners
- J.P. Morgan
- Liquidnet
- Lord Abbett
- Merrill Lynch
- MetLife
- Millennium Management
- OppenheimerFunds
- Providence Equity
- TD Ameritrade
- TIAA-CREF
- Two Sigma
Professional Services
Higher Education
- American University
- Brown University
- Columbia University
- Cornell Tech
- Cornell University
- Dartmouth College
- Duke University
- Kenyon College
- Lehigh University
- New York University
- Stanford University
- UC Berkeley
- VCU Arts
- Virginia Tech
- Yale University
Lifestyle
- Barnes & Noble
- Better Homes & Gardens
- CQ Roll Call
- Disney
- Meredith Corporation
- National Baseball Hall of Fame
- Playboy Magazine
- Scientific American
- The Weather Company
- Traditional Home
Industrials
Not-for-Profit
- American College of Veterinary Radiology
- Covenant House
- Human Rights Watch
- Ms. Foundation
- Museum of Fine Arts Boston
- National WIC Association
- SAG-AFTRA
- School of American Ballet
- The PEW Charitable Trusts
Healthcare
- Aetna
- Bayer
- Duke Medicine
- Healthfirst
- Hospital for Special Surgery
- Medtronic
- Optum Health
- Pfizer
- WebMD
- Weill Cornell Medicine
our services.
brand strategy
- brand architecture
- positioning
- value proposition
brand expression
- guidelines and training
- identity systems
- logo
- messaging
- naming
customer experience
- communications strategy
- customer experience design
- journey mapping
- personas
- social & digital strategy
communications
- collateral
- custom content programs
- email & direct mail
- event communications
- sales presentations
digital experiences
- AR/VR experiences
- digital sales tools
- mobile & web-based apps
- social media
- video
- websites
campaigns
- acquisition
- awareness campaigns
- fundraising
- product launch
- thought leadership