Annie Ferrer
— Managing Director, Strategy
As a Managing Director, Annie bridges account management and strategy, ensuring her clients’ needs are answered with their customers in mind while focusing on the company’s short- and long-term goals. To her, marketing is storytelling in action: when business and brand converge to create magic that’s both meaningful and measurable. Since joining Sullivan in 2017, Annie has nurtured client relationships and led projects across higher education, technology, and financial services including Duke University, Lehigh University, Evergreen Trading, Two Sigma, Merrill, and KKR.
Annie’s love of storytelling began in her early twenties as a journalist whose never-ending curiosity led her from reporting at New York Magazine, to copywriting at LivingSocial, and ultimately marketing at CrowdSurge, a white-label ticketing software in service of artists and bands.
Annie received her Bachelor’s degree in Art and Archaeology from Princeton University and her MBA from Columbia Business School.
When she’s not amongst other Sullies, she’s scouting corgis on New York City sidewalks, slow-roasting pork, or planning her next overseas adventure.