Technology Section 1

Brand is your secret weapon.

Today, most tech organizations find themselves in a tenuous spot. With a lower barrier to entry and increasing commodization, startups and established brands alike are all swimming in the same pond. And they're competing for customers who have shorter attention spans and more choice than ever before. Which is why great customer experience has never been more critical for your brand.

"I have to pass along how impressed I am and also how excited I am...to make this ‘the new normal.'"

- Cognizant Solutions Marketing Lead, after launching their new brand strategy

Our services.

What We Do

  • Sales Enablement
  • Go-to-market Strategy
  • Brand Strategy
  • Brand Expression
  • Digital Experiences
  • Customer Experience
  • Employer Brand
  • Recruitment Strategy

Stand out from the crowd.

Companies not only need to find ways to stand out from a crowded field, but also deliver effective, omnichannel sales experiences that drive complex customer decisions. One of the most effective ways to achieve these goals is by infusing brand into every touch point of the sales funnel. It's your brand’s uniqueness that can elevate and differentiate your products from the rest.

A recent study by Lippincott revealed that39%of B2B Purchase decisions are driven by brand.

Our clients.

Who We Work With

  • Bloomberg
  • Chainalysis
  • Cognizant
  • Diligent
  • Intersection
  • LinkedIn
  • Liquidnet
  • Nasdaq
  • NICE Systems
  • PhotoShelter
  • Shutterstock
  • TierPoint
  • Tradeweb
  • Twitter
  • Two Sigma
  • Yodle

Let's work together.

Get results.

Whether you're launching a new product, implementing a go-to-market strategy, acquiring new customers, or expanding existing relationships, Sullivan solves the specific challenges tech companies face today.