On the heels of launching Brown/Together, Brown University needed a website as unified as the campaign.
In 2015, Sullivan branded and launched Brown/Together, a $3 billion capital campaign. But when alumni went online to engage with Brown, they faced a fractured experience spread across 13 advancement portals, each devoted to a different priority. Brown needed a single place for alumni, parents, and donors to be inspired by Brown’s vision and to support the Brown experience. Sullivan reimagined what giving to Brown would look like, building a new digital hub that enabled a custom user experience as unique as a Brown education.
What We Did
- Visual design
- UX design
- Front-end web development
Using an agile methodology with a dispersed team for a more nimble, efficient website build.
The portal was built as a single page application using VUE.js and connected to Drupal as a content repository.
A redesigned giving form that prioritizes the why over the how much.
Giving the destination a name with meaning for the Brown community.
Responsive design to ensure giving is simple anytime, on any device.
How it worked.
""We couldn't be more excited. It's truly been a labor of love and we couldn't have done it without you.""- Senior marketer, Brown University