Uncovering the humanity behind complexity

Branding

Brand is an essential business asset that guides decisions, drives values, and ultimately gives form to an organization’s value in the world. We activate the brand at every level – driving audiences to action at every touch point.

Customer Engagement

Great brands are earned by consistently demonstrating their value to their customers. We take a customer-centric view to map, identify, and create the cross-channel experiences that add the most value throughout the brand journey.

Sales Enablement

We work at the intersection of sales, marketing, and product to ensure sales and services teams understand their customers and have the tools to close long, complex sales cycles.

Employee Experience

As a crucial part of any brand, we value employees as we would customers – optimizing their experiences to nurture the brand while fostering positive and productive workplace cultures.

Industries /
Select Clients

Financial Services

AllianceBernstein

Allianz Global Investors

American Express

Ameriprise

AXA

Ayco

Bessemer Trust

BlackRock

Bloomberg

Brookfield

BNY Mellon

Bridge Investment Group

Broadridge

Calvert Investments

Capital Group

Calamus Investments

Charles Schwab

Citi

Columbia Threadneedle

Credit Suisse

Deutsche Bank

Fidelity

First Data

Goldman Sachs

Guardian Life

Insight Partners

J.P. Morgan

KKR

Liquidnet

Lord Abbett

MassMutual

MetLife

Millennium Management

MissionSquare

Navient

OppenheimerFunds

Pantheon Ventures

Providence Equity

Sands Capital Management

TD Ameritrade

Thomas H. Lee Partners

TIAA

Wells Fargo

Wilmington Trust

WorldQuant

Technology

ADP

Bloomberg

Broadridge

Chainalysis

Cognizant

Collective

Convergex

Crown Castle

CQ-Roll Call

Diligent

EPAM

Intersection

Insight Partners

LexisNexis

LinkedIn

Liquidnet

Nasdaq

NICE Systems

PhotoShelter

Stairwell

Shutterstock

Tierpoint

TOA Technologies

Tradeweb

Twitter

United Imaging

Verizon

WebMD

Yahoo!

Higher Education

American University

Barnes & Noble

Bermuda Institute of Ocean Sciences

Brown University

Columbia Law School

Columbia SIPA

Cornell Tech

Cornell University

Cornell University College of Business

Dartmouth College

Duke Nicholas School of the Environment

Duke's Fuqua School of Business

Duke University

The George Washington University

Institute at Brown for Environment & Society

Kenyon College

Lehigh University

Manhattan School of Music

NYU Stern School of Business

Stanford Graduate School of Business

Stanford HAI

Stony Brook University

UC Berkeley

Virginia Commonwealth University School of the Arts

Virginia Tech

Weill Cornell Medicine

Yale School of Music

Yale University

Professional Services

ADP

Baker Tilly

BerlinRosen

Broadridge

Business Wire

Evergreen Trading

HNTB

Kearney

Level Agency

LexisNexis

Thomson Reuters

Wolters Kluwer

Industrials

Aligned Energy

Arrive Logistics

Clean Harbors

Corning

Crown Castle

Johnson & Johnson

Medtronic

Pitney Bowes

Tyco

UPS

Not-for-Profit

American College of Veterinary Radiology

Covenant House

The Fund for Global Human Rights

Hospital for Special Surgery

Human Rights Watch

The Institute For Functional Medicine

The Joyce Theater Foundation

Ms. Foundation

Museum of Fine Arts Boston

National Baseball Hall of Fame

National WIC Association

Natural Resources Defense Council

PEW Charitable Trusts

SAG-AFTRA

School of American Ballet

Virginia Cooperative Extension

Teach for America

The Washington Ballet

Weill Cornell Medicine

Services

Strategy
  • Brand
  • Communication
  • Customer Experience
  • Digital
Design & Content
  • Campaign
  • Collateral
  • Digital
  • Environmental
  • Verbal Identity
  • Visual Identity
Implementation
  • Digital
  • Experiential
  • Print
  • Training
  • Video/AR/VR

Woman-Owned and Independent

Women own less than 1% of 14,000 agencies in North America. Our founder, Barbara Apple Sullivan, joined that select group in 1990 with the creation of Sullivan. She recognized then, as we still do today, the difference that female ownership makes—helping us express the humanity in our work, build deep relationships with companies, and create an inclusive employee culture.

At Sullivan we are

Strategists
Strategists

We are at the core of every project—unlocking effective approaches, unearthing insights and hidden truths, managing client relationships, collaborating with cross-functional teams, and owning the work from start to finish.

Creatives
Creatives

We deliver the big ideas that bring powerful stories to life and push our clients to break down barriers and impact both business and culture.

Builders
Builders

We build innovative solutions to complex challenges—ensuring technology supports the creative and strategic vision, and vice versa.

Producers
Producers

Constantly finding novel ways to get things done, we’re problem solvers who can see the big picture while managing the details that can make or break a project.

Our Leadership

  • Barbara Apple Sullivan
  • John Paolini
  • Nicole Ferry
  • Nancy Schulman
  • Valentine McGovern
  • Tina Citron
  • Leah Kiel
  • Nick Miller
  • Rachel Quintner
  • Christian Castellano
  • Emmy Jedras
  • Stewart Devlin
  • Annie Ferrer
  • Becca Green
  • Greg Pymm

Our
Leadership

Our commitment to allyship

As a woman founded and owned business, we’re invested in advancing diversity and inclusion in our business, and beyond.

Read more about Our commitment to allyship

$3.185m

donated in pro bono work for diversity and inclusion over the last 12 years

ESG

retirement savings plans

Read more about Our commitment to allyship